Friday 2 July 2010

Client News-PARTNERSHIP STRENGTHS PLANNING PR SERVICES TO UK ENERGY SECTOR

TAYLOR KEOGH PARTNERS WITH INTERACTIVE COMPUTER GRAPHICS FIRM TO STRENGHTEN PLANNING PR & CONSULTATION SERVICES TO UK ENERGY SECTOR

Taylor Keogh Communications, the London-based PR firm that specialises in the UK energy and environment sectors, has entered into a partnership agreement with 3D Web Technologies, one of the UK’s leading computer graphics firm. The agreement will strengthen Taylor Keogh’s range of planning PR services to power station and wind farm projects as well as developers of other major infrastructure projects in the UK.

3D Web Technologies, based in Altrincham (Cheshire), provides energy companies and public sector organisations with interactive computer generated models that allow people to see and understand how new projects, such as an onshore or offshore wind farm or a gas-fired power station, will look against the existing landscape. Over the past 18 months, the company has worked with EDF Energy, E.ON and RWE npower.

Andy Dennison, Director of 3D Web Technologies said: “Using the very latest computer software, we are giving people living or working in the vicinity of a proposed power project, such as a gas-fired power station or a route of overhead electricity pylons, an accurate view of how it will look. Photo-montages, from fixed locations, have been used for many years but our interactive technology helps projects come to life.”

Paul Taylor, Managing Director of Taylor Keogh Communications said: “With a large amount of new investment in the UK’s energy infrastructure required over the next decade, project developers and the planning authorities are looking more closely at new and innovative ways to explain the visual impact of their projects. Visual impact, often without justification, is often given as the main reason why a planning application is refused.

“We have seen the positive public response to 3D’s technology. It can provide our clients with a fantastic resource to show and crucially assure people about the impact of a proposed project on their local environment.

“3D Web Technologies is one of the UK’s most experienced and exciting companies working in this sector and so we are delighted to have entered into a partnership agreement with them. We believe that the planning challenges facing the energy and utility sector will only increase over the next few years and having 3D as part of the Taylor Keogh team will be hugely valuable.”

Notes to Editors:

Taylor Keogh Communications (www.taylorkeogh.com) was established in 2003. The company works across the energy spectrum, providing clients with a range of PR/communications services including planning/public consultation, media relations, corporate/financial PR and public affairs.

3D Web Technologies (www.3dwebtech.co.uk) was established in 1997 making the company one of the longest established producers of interactive 3D models in the UK. It has extensive experience and understanding, not only of the production of interactive 3D models but also in their application as communication and consultation tools. The company’s 3D models effectively engage, communicate and inform audiences ranging from government departments through to local councillors, town planners, architects, land owners and the public.

For further information:

Taylor Keogh Communications
Paul Taylor: 020 3170 8465 / paul@taylorkeogh.com

3d web technologies ltd
Andy Dennison: 0161 942 9940 / andyD@3dwebtech.co.uk